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Strategic Public Relations Planning

A successful campaign requires strategy, direction, and focus. At Theory-X, we  identify and analyze short and long term goals, as well as examine where the organization stands right now.

This allows us to take a holistic approach to a client’s needs, and it enables us to determine the most effective path forward, which includes:

  • Strategic Positioning Materials and Positioning Statements
  • Industry Research & Analysis
  • Strategic Partnerships & Co-Branding Opportunities
  • Spokesperson Management
  • Trade & Retailer Relations
  • Forecasting

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