Strategic Public Relations Planning
A successful campaign requires strategy, direction, and focus. At Theory-X, we identify and analyze short and long term goals, as well as examine where the organization stands right now.
This allows us to take a holistic approach to a client’s needs, and it enables us to determine the most effective path forward, which includes:
- Strategic Positioning Materials and Positioning Statements
- Industry Research & Analysis
- Strategic Partnerships & Co-Branding Opportunities
- Spokesperson Management
- Trade & Retailer Relations